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SELLING A HOUSE WITHOUT AGENCY - THE 5 MOST COMMON PROBLEMS

02/02/2024

Selling a house is an emotionally intense experience that requires important and thoughtful decisions to be successfully managed.

In the Canton Ticino, a region characterized by a dynamic and competitive real estate market, many people find themselves considering the possibility of selling their home without the assistance of a real estate agency. This approach offers the prospect of greater autonomy and the potential to save money on agency commissions, but it also entails a series of challenges and issues that require careful consideration.

In this article, we will examine the five most common problems that a seller faces when deciding to sell their house without the assistance of a real estate agency.

#1 Inaccurate property valuation

One of the first obstacles that a seller must face when deciding to sell a house without the help of a real estate agency is the accurate valuation of their property. Determining the right selling price is crucial to attract potential buyers and conclude the transaction promptly.

However, without in-depth knowledge of the local market and adequate professional advice, the risk of overestimating or underestimating the value of one's home is very high, which can lead to long waits on the market or significant financial losses.

Without the experience of a real estate agent specialized in the Canton Ticino area, accurately assessing the price of our home can be a challenge.

#2 Limited marketing and visibility

One of the main functions of a real estate agency is to actively promote the house for sale and maximize its visibility in the market through the production of professional content such as photographs, textual advertisements, and multimedia content (virtual tours, drone footage), as well as targeted advertising in the most effective online and offline channels.

Without this support, the seller may struggle to reach a wide audience of potential buyers in the Canton Ticino.

The lack of an effective marketing strategy and suitable distribution channels could drastically reduce the number of visits and offers on the property, slowing down the sales process.

#3 Negotiation and offer management

Negotiations and offer management are crucial phases of the real estate sales process. Real estate agents are experts in negotiating favorable conditions for their clients and handling the complex dynamics of multiple offers. Without professional guidance, the seller may find it challenging to deal with potential buyers, evaluate offers, and make informed decisions that maximize the value of the transaction and help sell without underselling.

#4 Understanding regulations and legal documents

The real estate sales process in the Canton Ticino is regulated by a series of regulations and legal documents that sellers must understand and comply with. These include drafting sales contracts, managing notarial practices, and complying with local and federal laws. Without familiarity with these regulations, sellers may be exposed to legal risks and complications that could jeopardize the success of the transaction.

#5 Managing visits and appointments

Organizing visits and appointments with potential buyers can be a demanding task and consumes a lot of time. Without the assistance of a real estate agency, the seller must personally coordinate visits, answer buyer questions, and professionally showcase the property. This can be particularly challenging for those with full-time jobs or family commitments that limit availability during the day.

In conclusion

Selling a house without the assistance of a real estate agency can present a series of significant challenges. Before embarking on this path, it is important to carefully weigh the pros and cons and make an informed decision that aligns with your needs and financial goals.

The fees charged by an agency may seem like an additional expense at first glance, but they are actually a pass for greater peace of mind and the assurance of being able to present your property on the market in the best possible way.

It's not an absolute reality, but relying on professionals is undoubtedly the most effective solution for selling a house quickly.

If you are thinking of buying a house, Matteo Degli Agli and the entire MDA Group Real Estate staff will be happy to help you identify the best properties currently on the market.